Technical SEO Services to Grow Your Organic Visibility and Revenue

A technically sound website is the foundation of every successful SEO strategy. I conduct in-depth audits to identify and fix the issues holding your site back, so search engines can crawl, index, and rank your content without obstacles.

• Resolve crawl errors, indexing issues, and content cannibalization at their root
• Advanced configuration of XML sitemaps, canonical tags, robots.txt, and site taxonomies
• Optimise URL structures, internal linking, and schema markup for maximum search visibility
• E-E-A-T compliance review aligned with Google's latest core update guidelines

Search behaviour has fundamentally changed. Potential customers now find answers through Google AI Overviews, ChatGPT and Perplexity, not just traditional blue links. I help your brand become the authoritative source these AI models cite and recommend.

• Optimise content structure and entity coverage to appear in AI-generated answers
• Build semantic authority and topical depth that AI models recognise as trustworthy
• Implement structured data strategies that improve eligibility for rich results and AI Overviews

Ranking for the right keywords, not just any keywords is what drives qualified traffic and revenue. I build data-driven strategies that align your content with actual search intent, covering both traditional SERPs and AI-driven discovery.

• Search intent analysis and content cluster mapping for maximum topical authority
• Competitor gap analysis using Ahrefs, Semrush, and Search Console data
• Content roadmaps designed to generate organic traffic, leads, and conversions

Good UX is good SEO. I combine interface design with technical SEO thinking to create websites that rank higher, engage users longer, and convert more effectively, built clean and search-optimised from the ground up.

• Intuitive, minimalist interface design that reduces bounce rate and improves dwell time
• Visual hierarchy and navigation optimised for both user experience and search engine signals
• Accessibility standards (WCAG), mobile-first design, and Core Web Vitals built in by default

Site speed is a ranking signal and a conversion driver. Slow sites lose both positions and customers. I diagnose performance bottlenecks and implement sustainable fixes that improve your Google scores and your users' experience.

• Next-gen image optimisation (WebP/AVIF), lazy loading, and asset minification
• Core Web Vitals improvement: LCP, INP and CLS, the metrics Google uses to evaluate page experience
• Server response time (TTFB) reduction through caching, CDN strategy, and hosting configuration

Expanding into international markets or managing an existing multilingual site requires precise technical execution. I implement the strategies that ensure each version of your site reaches the right audience in the right country.

• Correct hreflang implementation and URL architecture for international SEO
• Geolocation targeting and market-specific keyword strategies for UK and global audiences
• Duplicate content prevention across different language and regional site versions

Most WordPress SEO stops at plugin configuration. I go further, using PHP development expertise to build custom solutions that improve SEO, speed, and content management well beyond what off-the-shelf tools can achieve.

• Custom plugins and PHP functions to optimise URLs, metadata, and site architecture for SEO
• Remove performance-draining resources: unnecessary CSS, JS, feeds, emojis, and bloat
• Advanced schema markup integration, custom field automations, and SEO logic built into your theme

A poorly managed migration can erase years of SEO progress overnight. I guide you through every stage of the process, from planning to post-launch monitoring so your traffic, rankings, and business performance are protected.

• Strategic migration planning for platform changes: WordPress, Shopify, Magento, and beyond
• Comprehensive 301 redirect mapping, URL review, and internal link restructuring
• Pre- and post-launch SEO audits to ensure the site remains fast, crawlable, and fully optimised

Sometimes you don't need someone to take over SEO, you need a specialist who can elevate what your team is already doing. I embed as a strategic SEO partner alongside developers, product managers, and content teams to align technical SEO with your business goals.

• Seamless integration into Agile workflows, sprints, QA processes, and pull request reviews
• SEO training for non-SEO teams, turning developers and content editors into SEO-aware contributors
• Ongoing consultancy and algorithm update response including Google's latest core updates